Tag: Sports sponsorship
British Open tuneups return at John Deere, Scottish Open
EUROPEAN TOUR
SCOTTISH OPEN
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Colleges scramble to ensure NIL deals are safe, compliant
CHARLOTTE, N.C. — Chris Clunie chuckles thinking about what Stephen Curry's marketing potential might've been at Davidson College during the Wildcats' remarkable 2008 NCAA...
Skateboarding and the Olympics: New friends, put to the test
CHELLES, France — For skateboarding, a sport where the No. 1 rule is that there are no rules, the straight jacket of the Olympic...
High times: Pocono set for first CBD-sponsored NASCAR race
LONG POND, Pa. — Let’s nip this in the bud: No, Pocono never considered asking for 95 more miles added to the length of...
Hendrick gets plenty of mileage from his gamble on Larson
CHARLOTTE, N.C. — Rick Hendrick was convinced there was little risk in signing Kyle Larson, who if given the chance would prove he was...
Kentucky to allow college athletes to earn off likeness
FRANKFORT, Ky. — Kentucky Gov. Andy Beshear signed an executive order Thursday allowing the state's college athletes — including players on the nationally renowned...
Palace: Japan emperor ‘worried’ about Olympics amid pandemic
TOKYO — Japan’s Emperor Naruhito is “extremely worried” that the Tokyo Olympics and Paralympics could accelerate the spread of the coronavirus, the head of...
NCAA moving toward hyperlocal solution to NIL as placeholder
The NCAA is lurching toward a temporary, patchwork solution in addressing name, image and likeness compensation for athletes, a hyperlocal approach to allow everyone...
Tokyo shapes up to be No-Fun Olympics with many rules, tests
TOKYO — The Tokyo Olympics, already delayed by the pandemic, are not looking like much fun: Not for athletes. Not for fans. And not...
UK pushes on with talks to join Pacific trade partnership
LONDON — The U.K. launched negotiations Tuesday to join a trade partnership in and around the Pacific Ocean, as it explores new opportunities around...