Baurle named Jackson County United Way executive director


Staff Reports

The interim tag has been removed from Maci Baurle’s title with Jackson County United Way.

The organization announced Monday that she has been named the new executive director.

Formerly serving as development and engagement director, Baurle, 28, had been made interim executive director after the departure of Tonja Couch in January.

“I am honored to have the opportunity to lead Jackson County United Way,” Baurle said. “I look forward to being a part of the effort to bring the organization to the next level, making a positive difference for even more Jackson County residents in the areas of health, education and financial stability.”

JCUW board President Melodie Yarnell said the board is glad Baurle accepted the executive director position.

“We continue to be impressed with her passion for Jackson County United Way and the well-being of Jackson County residents,” Yarnell said. “We are confident in her skills and abilities to successfully lead the organization into the future.”

Baurle is a lifelong resident of Jackson County. She graduated from Seymour High School in 2011 and earned a Bachelor of Science in public relations and advertising from the University of Southern Indiana.

She spent four years with the National Multiple Sclerosis Society in Louisville, Kentucky, gaining experience in both fund development and event logistics.

She then joined JCUW in 2019 as development and engagement director. Her role focused on community fund development, volunteer engagement activities and marketing efforts for the organization.

For the past several months as interim executive director, Baurle’s leadership through a time of transition, her experience in nonprofit fundraising and development practice and her heart for Jackson County have made her the perfect candidate for this position, according to a post on the JCUW Facebook page.

“Throughout her time at JCUW, her knowledge and proficiency in nonprofit marketing have helped our organization to continue to grow,” the post reads.

Throughout the coming months, Baurle said she plans to work with current staff members and the board to identify the needs and areas of improvement for the organization, including an education and re-education plan to share with the community on where donor dollars go and why they matter in Jackson County.

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